Fans of Raymond Lam can now dress like him, following the launch of the TVB actor-singer's latest clothing line, "L.F.".
According to Jayne Stars, Raymond's company, L.For, will be producing exclusive merchandise in conjunction with his "A Time 4 You" concert on 26 January, which includes t-shirts, caps, and other "Choksta" items for sale.
"L.F." are the initials of Raymond's Chinese name, Lam Fung, and the new L.F. line draws influences from hip hop culture and targets youths and people around his age.
The 33-year-old's new clothing line is not the only production that plays on his name; his sixth music album, released in July 2011, was also titled "LF", as well as his autobiography book, "It's LF".
Raymond is one of the many Hong Kong celebrities who have established their own apparel lines, including Edison Chen, whose "CLOT Media" targets a similar market; Chrissie Chau, who invested $10 million HKD to launch her own intimate apparel collection, Elva Hsiao's "Carry Me" clothing line and Leo Ku's ABC clothing stores.
Source: Yahoo! Entertainment
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